Icons of Men's style

€14.90 €14.06
In stock

"Women are into fashion, men are into style, style is forever"
Domenico Dolce

Womenswear progresses in leaps and bounds, fueled by the readiness of women to wear what may at the time be perceived as the radical or outrageous. Not so menswear –menswear evolves, slowly. But from what? Behind nearly every item in the modern male wardrobe is a "first of its kind" – the definitive item, often designed by a single company or brand for specialist use, on which all subsequent versions have been based (and originals of which are now collector items in the booming vintage market).

Icons of Men's Style examines, garment by garment, the most important and famous of these products – their provenance and history, the stories of their design, the brand/company that started it all, and how the item shaped the way men dress today.

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Laurence King Publishing

Laurence King Publishing was established in London in 1991, and is now recognised as one of the world's leading publishers of books and gifts on the creative arts. Its books and gifts are acclaimed for their inventiveness, beautiful design and authoritative texts, as well as the care taken over their production. Laurence King Publishing celebrated its 25th anniversary in September 2016.

Publishing is all about embracing risk. When discussing an idea for a potential new book, I do not try to predict its sales. Rather, I ask whether there is something exciting or useful about it that might capture the imagination of its intended market. If we decide to take it on, I try to focus our efforts on bringing out what was special about the idea behind it.  If it does capture the public imagination, it will reprint many times.  If not, well at least we published a book we thought was exciting.’

-Laurence King


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